Engaging with guests shouldn’t be time-consuming or require constant manual effort. eCELLAR offers built-in tools and integrations to help you automate and streamline touch points while maintaining a personalized feel.Here’s how to maximize guest engagement with eCELLAR: By automating engagement, you free up more time to focus on what truly matters: creating memorable in-person experiences […]
In the world of DTC, every interaction with a guest – before, during, and after their visit – is an opportunity to build a lasting relationship. It’s not just about selling wine; it’s about creating memorable experiences that keep customers engaged long after they’ve left your tasting room. Personalization is key, and the good news […]
For many wineries, their wine club is at the heart of all that they do. This core group of a winery’s most loyal customers is one of the most mutually beneficial relationships a winery can cultivate – so it’s important to make each member’s experience an exceptional one. However, running a wine club is not […]
A strong referral network isn’t just about bringing in more guests, it’s about creating a steady, reliable stream of highly qualified buyers who are already primed for a great experience. That’s why nurturing your referral relationships might just be the most important marketing effort you undertake. Your network of hotels, wineries, transport companies, restaurants, and […]
