PRO-TIP: Conducting a Data-Driven End of Year Review for Your DtC Efforts
As the year wraps up, it’s critical to take a deep dive into your Direct-To-Consumer (DtC) marketing performance. Analyzing your key metrics helps you identify
As the year wraps up, it’s critical to take a deep dive into your Direct-To-Consumer (DtC) marketing performance. Analyzing your key metrics helps you identify
Updated: 2 days ago Very little is more important to your DtC marketing than consistent Data Hygiene. Clean data is the foundation for effective communication and
—In at the beginning of the DTC revolution, eCELLAR Celebrating Innovation— (CALISTOGA, Calif)— The year 2024 marks the 25th anniversary of the launch of eCELLAR,
“Virtual Tastings have transformed our industry during these unprecedented times. Being able to quickly adapt a new experience that is both compelling and convenient for
A typical day at Charles Krug is not for the faint of heart. There can be Wine Club members in our Membership Lounge, groups of
“Because of Covid, consumers don’t want to touch anything…” Mastercard President & CEO-Elect Michael Miebach We understand that in addition to creating personalized online experiences
“Love the new look!” – Efrain Barrigan, Clif Family Winery “It’s so easy to get to used to. Our Somm in the tasting rooms loves
Want a great way to offer your customers a touch-free tasting menu when they visit your winery? Use a QR Code. Your customers will appreciate
With online sales increasing, it’s important to remove obstacles for your repeat buyers so they don’t get frustrated and abandon their purchase. Here’s a perfect
Now, more than ever, it’s essential in our unpredictable world that data is not only available to winery workers, but actionable in any browser on